New Dawn Blinds Privacy Policy

Who we are

Our website address is:

Trading as Avant Garde Ltd, Registered in England and Wales  Company No. 7562700

What personal data we collect and why we collect it

Contact forms

Our contact forms are for you to contact us and for us to respond inline with legitimate interests.


Cookies are in use on our site, they are primarily for us to improve the effectiveness of the way our site functions and how we offer our services to you.

You are able to change your cookie preferences on our website on using the cookie setting feature at the bottom of the page or within your web browsers settings.  If cookies are restricted then some functionality may not work in the way it is intended.   

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.


We monitor analytics data to enable us to make improvements to our website and to get a feel for what type of visitor is looking at our website.  These are typically enabled with Google analytics cookies.

Who we share your data with

We don’t sell your data to anyone, we may with your explicit permission use the information you provide to make initial contact with third party suppliers you have specifically expressed working with.  

How long we retain your data

Personal data is retained for 10 years after our last contact with you.

What rights you have over your data

Your rights are protected under the GDPR, DPA and PECR legislation and can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Additional information

How we protect your data

Your personal data is secured inline with industry and legal guidelines

What third parties we receive data from

We occasionally received data from a third party supplier this will be kept secure and only used to service our contract and for legitimate interest reasons.

Industry regulatory disclosure requirements

We may disclose your personal data if required to do so by law.